Launch of Country Brand Report: Latin America

FutureBrand compiled qualitative and quantitative data on Latin America country brands, based on 2500 foreigners' perceptions (500 more people than for the previous study) across 15 countries. QRi, our independent global research partner for the Country Brand Report: Latin America, based in London conducted the research as in previous years.

The Country Brand Report: Latin America is a product with value-added information, that allows leaders and country brand managers to understand the dimension, influence, control and opportunities a country brand could have in the future.

This new report has an introduction by Patrick Smith (Global CEO - FutureBrand), Gustavo Koniszczer (Managing Director FutureBrand Hispanic America) and Simon Patterson (Cpsychol - FMRS. Founder & CEO of QRi Consulting)

The results will be online on 17th October.