Gustavo Koniszczer

As Managing Director, FutureBrand Hispanic America, Gustavo leads the company's activities across five offices: Buenos Aires, Santiago de Chile, Lima, Bogotá and Mexico City. A seasoned Graphic Designer, Gustavo has worked in the professional field since 1982. Before joining FutureBrand in 2000, he was General Creative Director of Idemark s.a. (Argentina). He was also a founding member and president of the Graphic Designers Association of Buenos Aires, as well as corresponding member of ICOGRADA (International Council of Design).
In 1987, Gustavo was part of the first group to graduate in Graphic Design at the Architecture and Design School of the University of Buenos Aires, where he was also professor at the Master in Design Strategic Management. He's a frequent speaker at business conferences and seminars in Latin America, and his articles appear regularly in specialized press.
Gustavo has led many successful brand development cases, in almost every Latin American market, which are a significant part of FutureBrand's portfolio. In the recent years Gustavo has been actively leading Country Branding projects in different Latin American countries, such as Costa Rica, Argentina, Chile and Peru.